Below is a sample EPI report. From keynotes to locations and from venues to catering, there’s no shortage of decisions to be made. The second is getting attendees to engage with the surveys so you have a good enough response rate to accurately reflect the thoughts and feelings of your audience. Create & send surveys with the world’s leading online survey software. asking for permission to be contacted or ensuring that someone agrees to a privacy policy). Let’s take a look at the types of questions each of these surveys should include. How easy your event is to find and get to will help you figure out if you need to share more detailed directions or possibly plan for dedicated transportation from the airport or major hotels. Is there ample seating for those who have injuries or get tired easily? You can then prepare a second-level survey with more questions for people who respond to your first round of questions. Are attendees able to be heard during Q+A sessions? We’ve got the tools you need to create and send an event planning survey that will give you the information you need. If you choose not to install any of these browsers, you may still continue with your current browser. A first impression of the venue is a great metric to have, especially because post-event survey questions about the overall event can be tainted if attendees have a negative experience during the event. The best event planning questions to ask corporate and wedding clients 1. While attendees with food-related allergies usually bring their medicine with them, it is best to bear them in mind when serving food at an event. Hopefully, those who were displeased with the event staff are few and far between, so reaching out to them to find out more information and offer a personal apology will go a long way in salvaging their event experience and proofing future events against similar issues. This open-ended question will give you great insight into what specifically attendees liked about your event, giving attendees the freedom to speak more to their overall event goals and how the event satisfied them. Give attendees free reign to tell you however much they need to. Every attendee has a unique experience, so it is essential to understand every individual’s opinion. Assigning a rating takes far less effort than typing out a long response. Asking them right after a specific session or activity will charge their response with their impression of that specific event. 10 training effectiveness survey questions to ask. With the variety of dietary restrictions people have today, options are no longer optional. Did they find the technology onerous or were they excited about it, but just uncomfortable using it? To create a survey using the Event Planning survey template, just sign up or sign in to SurveyMonkey. This question, when left open-ended, can provide important details regarding accessibility and flow at the event venue. Why did you choose to attend our event and what are you hoping to take away from the experience? Asking about audio during an event, rather than after, gives event organizers more data. “while 35% complained of network issues, but 82% of those respondents were using flip phones”). Event feedback survey questions are survey questions asked after an event has concluded to the attendees to understand their opinions about the event. Event planning surveys are a quick and cost-effective way to obtain feedback from attendees. Event Planning Attendee. It is very important as an event organizer to have a grasp on what the actual event takeaways were so you can learn about any potentially problematic discrepancies. There’s no use finding out people didn’t like it if you don’t know what they didn’t like about it. Get your event survey started today. The EPI questions, as you can see, are fairly common post-event survey questions. Better survey questions asked with intention will lead to more relevant data that improve the event experience, and timing is crucial. Your NPS is the ultimate satisfaction indicator because it forces the respondent to assess the value of your event but asks in a way that is simple and nuanced at the same time. Do you think the event met its goals? Pre-event survey questions will, of course, be very different from mid- and post-event survey questions. Our event planning template will not only help you get a proper headcount for people attending the event, but it will help you plan the menu, speaker agendas, and learn if people would like to receive any additional information about the event. Attendees posting about what they are learning or how much they enjoy your event act as free advertising for future events. This question can explain which speakers should be brought back next year and which should be replaced. Similarly, this blatant and direct question is a great indicator of overall attendee satisfaction. Pose this question to speakers and vendors as well as attendees to boost your speaker and vendor network for future events. Whether you’re planning an event, responding to feedback in real time, or hoping to improve based on post-event feedback, follow these guidelines for an easy way to make surveying an integral part of your success. This is often the last question in a post-event survey. Based on the responses, tweaks can be made to speaker lineups, swag items, schedule times and more. Alternatively, if this is your intention, be sure to note this at the beginning of the survey. Like other pre-survey questions, this one also gives insight into areas for potential tweaks for future events, such as the number of hotel rooms needed. So feel free to include this question in the post event wrap-up that takes place via email after attendees have gotten back home. Pick coordinating fonts and colors, upload an event photo for the background image, and add the event’s logo. 13. Products. Just remember to ask permission the first time you gather this information and transparently explain what you’ll use it for. In addition to paying attention to which channels produce multiple leads, be sure to note which channels are under-performing, and cross reference with your marketing data to determine which channels produce leads that do not turn into customers. … Ask questions like, “Do you have any dietary restrictions?” or, “Are there any questions you would like to be addressed at this event?” Of course, you can customize your questions to be as specific as you’d like. Was the purpose educational? Engagement and satisfaction can be measured and monitored with keyword specific content streams. Ask open-ended questions and include a comments column to discover your potential attendees expectations of the event. Empower your organization with our secure survey platform. Not only that, the number of respondents and what marketing they … Every interaction they have with an attendee can really set the tone for your brand and the event as a whole. Asking this question in advance can help you plan how many alternative meals will be needed during the event. (You could set filters for “weak coffee,” “long line” and “great workshop” for example). If you want to have content like this for your website. This survey type is specifically meant to understand the preferences of the attendees, with regards to the event. Pay close attention to the value added for attendees when choosing a hotel to partner with. Alternatively, this can be done using automation platforms or categorizing certain answers together. Post Event. Information for Event Planners and Individuals. Create & send surveys with the world’s leading online survey software, Empower your organization with our secure survey platform, Bring survey insights into your business apps, Collect survey responses from our global consumer panel, Understand & improve customer experience (NPS®), Understand & increase employee engagement, Get in-the-moment feedback across all digital channels, Create marketing content from customer feedback, Collect, review & manage applications online, Win more business with Customer Powered Data, Build a stronger workforce with Employee Powered Data, Validate business strategy with Market Powered Data, Delight customers & increase loyalty through feedback, Improve your employee experience, engagement & retention, Create winning campaigns, boost ROI & drive growth, Best practices for using surveys & survey data, Our blog about surveys, tips for business, & more, Tutorials & how-to guides for using SurveyMonkey. the Intelligence platform to run better events. How did you hear about this event? What you ask depends on when you’re asking. Figuring out where people get confused in the event registration process is imperative for improving your engagement rate going forward. Keep track of what attendees suggest or take up. Knowing on which platforms your audience is most likely to engage with your brand will help you direct your resources to the channels with the best returns. Events are an excellent time to showcase any new talent within the industry. Collecting event feedback is a critical part of planning and executing a successful event. Attendees at the same event might have different goals, so leaving the question a little vague and adding a comment box keeps it applicable to everyone. These “floaters” can ask specific questions, or they can interact as attendees themselves to provide authentic feedback on the “feel” of an event from the attendee perspective. It may be useful to have both styles in place, with the comment box appearing if someone selects ‘other’. If so, what did you like and/or dislike about the experience? Tip #3: Ask your NPS questions early Use that information to double-down on things that were well received and modify things that weren’t. This question asks attendees to remember why they came in the first place and decide whether the event delivered. Follow this question up with an open-ended one that leaves room for suggestions of improvement. Here ar… Without feedback, it’s hard to know the needs and expectations of your target audience for future events. Before you decide on that team building exercise, offsite, or holiday party, send out a corporate event survey to gather all of the data you need to make an informed decision. While you can direct people to a survey via email or through your event app, timely onsite prompts via RFID, biometrics and geotagging are becoming popular. Ask not only what the detractors didn’t like, but what the promoters did like. Organize your event in a way that will meet attendees’ expectations by finding out what people would like to learn. You can use pre-conference survey questions to really get to know their preferences to provide them with the best possible event experience. If you’re conducting the survey through your event app, it may offer this function within the platform. Integrations & Plug-ins. One of the most common post event survey questions, the results are commonly referred to as your ‘NPS,’ or ‘net promoter score’. This is especially useful if you intend to have this feature on attendee profiles for the event as a conversation-starter during networking events. (scale from very satisfactory to unsatisfactory) 4. Don’t put a character limit on this question. Our event survey tips and examples are designed to help you collect feedback and draw meaningful conclusions for your next event. Asking the right questions is key to getting useful answers. Having both a first and last impression will give event organizers a better holistic view of attendee satisfaction. Knowing if attendees plan on staying at the hotel your event is partnered with will help give the event organizers and hotel vendors an idea of the likelihood of filling up the expected block. Was it meant to facilitate lucrative connections? a numerical rating of a product, service or experience) or something that you plan to use to generate useful statistics later. Ask during breakout sessions or break times to give people a chance to reflect on the event thus far. 1. With this expert-certified event planning survey template, you’ll learn who is planning to be present and what they would like to get from attending the event. Check-in can often be a hassle and is one of the first opportunities event organizers have to make an impression on attendees. Company Event Planning. surveys. 19 Event Planning Questions to Ask Before Giving Clients a Quote. Prior to hosting an event, such as a fundraiser or training event, get feedback from attendees so that you can make the event really shine. Event Survey Form Sample This post is brought to you by the EventMB Studio team. The first struggle with event survey questions is knowing what to ask to get the most actionable insights. Data suggests that negative interactions linger longer than positive ones. Use the results of this question to come up with a unique ice breaker at your event for attendees, or display the results at the event; one way to display this would be on attendee profiles, for example. Post Event Planning Check List - review this list before moving to the post event planning board Design your post-event survey and send out to all attendees (see section list 6) Don't forget to ask for endorsement/review in your survey Invite them to a Facebook Group (If you run one) Do you need tips on how to price your event planning services? This question also helps attendees to feel valued and as if they have a voice. Ask event clients the basics. Issues with event technology adoption can stem from a lot of places, and this question can help you determine if you need to better explain the value of the tech or deliver better training/onboarding. It’s also a good idea to survey the speakers themselves to ask how audio and other technology supported their speeches and presentations. Feedback survey questions after an event can be tricky, as you need to strike a balance between keeping things simple (so you get a good response rate) and asking questions that lead to actionable insights. This gives you valuable data and also reduces the amount of errant badge waste that will be littered across the venue grounds. While you may find insights about event particulars – your marketing campaign, the networking opportunities, or a particular swag or menu item – you will also gain more holistic insights into your attendees’ success at the event. 3. Understanding what questions to ask and when allow event organizers to maximize response rates and gather actionable information. It also sets you up to cater the event experience to them on-site and off. It consists of questions about what people think should be included in the event and how they think they can make the event more appealing to the attendees. Have you worked with an event planner before? An alternative (or complimentary) question you could ask is whether there is anything your attendees would like to have seen or done that could have improved the experience. Updated Jan. 5, 2021 Languages. Interviewing people who have special needs can help you get an idea of what to look out for during planning. Were the maps hard to access? That way, your event will meet the needs of every attendee. It is an open-ended question that allows attendees to say anything on their minds that they may not have had the time or opportunity to mention before. Is there a particular breakout or lecture room that gave more audio trouble than others? This question will also help you prove repeat engagement - an important metric for sponsors and shareholders. Both quantitative and qualitative data can be used to validate their choices to sponsors and stakeholders, prove event ROI and engagement, and tweak future events and marketing campaigns to ensure attendee satisfaction. Consider accessibility in all areas of event creation. Pay attention to your respondents’ sentiment. Consider closing areas such as drinking fountains that cannot be adequately cleaned and disinfected during an event. Here are some example pre-event survey questions to ask before the event begins. Was this your first time attending one of our events? It is really important to have a gauge of how your attendees felt about the networking opportunities at your event, as positive feedback can be enticing for future installments. This question should be asked of early-bird registrants (after ticket purchase/RSVP, but prior to the date of the event.) Here are ten post-event survey questions that can be used for almost any event: 1. Surveys during the event provide ongoing qualitative and quantitative data on the attendee experience. A good survey question is one that helps you get clear insights and business-critical information about your customers, including: Who your target market is How you should price your products What is stopping people from buying from you Speakers are a huge draw to any event. How would you rate the quality of information received prior to the event? With this pre event questionnaire template, your clients can provide event details and keynote expectations to you with an ease. It is imperative that we create inclusive spaces for our attendees. Knowing what channels are generating your leads will help you to target your marketing efforts and can allow for greater reach. (dropdown list of options) 3. Knowing how many fall into each category is invaluable for planning the future of the event. From the catering to the venue to decorations and more, a successful event takes a lot of strategizing and effort to pull off perfectly. Knowing what was difficult to navigate and where can help you control routes and traffic during your event, and let you know if you need to erect some maps on onsite signage or promote the event app for navigation. While the questions we covered were typically best asked in a particular way and at a particular time, there are good things to keep in mind whenever you’re soliciting your attendees for feedback. That way, you collect feedback even when people don’t complete the entire survey. If food is part of your program, you have to respect the restrictions and dietary choices of your participants or they will not have a good experience. If you cannot or do not have marketing automation systems in place to track this information, it is still worth taking note. With our PDF Editor, it’s easy to customize your Event Satisfaction Survey Template so it matches your event. Popularity and loyalty speak volumes, and questions like this are key. Use dynamic form logic to ask those who had a negative experience for their email contact and permission to reach out to them. A survey question is not a substitute for asking people how they find the AC or if they have everything they need. Pairing this with pointed yes/no binary questions or 1-5 rating questions can help you define the problem. Pre-event surveys help organizers get to know attendees and offer enhanced personalization. The power of using them is that, based on our analysis, they represent the most important questions you can ask to get a basic overall understanding of a meeting’s effectiveness on each dimension, and for an overall EPI score for the meeting when averaged together. A short and simple survey gets more responses. Consider facilitating networking opportunities at your event by assigning attendees to a buddy or a group based on simile needs. If you’re tracking footfall using an event app, RFID, or some other technology, that should give you an indication of problematic areas. (o… Question #1. Try this survey template for free! There are generally three different types of event survey questions: Number driven, NPS-style questions that ask for something quantifiable (i.e. While you can include it in the mid-event survey questions, putting this question in the post event survey will work as well. With this expert-certified event planning survey template, you’ll learn who is planning to be present and what they would like to get from attending the event. Post-event surveys are used to measure success and collect information that will fuel the strategy and logistics for your next event. It acts as an ice breaker and a “get to know you” question. Organizers can have ideas going in about what messages they intend to share, and it is important to know if those messages were successfully communicated. From the catering to the speakers to the products, having a concentrated number of influential people in the business to witness the launch of a new product brings a level of exclusivity and excitement to an event. That way, your event will meet the needs of every attendee. Food allergies? Consider allowing registrants to help create the menu via polling options. Use this question to help tailor your event experience to confirmed attendees. Sample Event Survey Questions. Have volunteers or staff members that float through the event and engage with attendees and vendors during the event. If your survey platform allows for it, dynamically produce additional questions for ratings under 3 (or whatever the halfway point on your scale is) to home in on the problem with the venue. The template is a pre event survey conducted by the event organizer to ensure they organize a well planned event for the people to attend. (pens, paper for notes, tote bags?) We’ll start the list of post event survey questions with some universal questions that can be used for almost any type of public events. Sponsors love knowing how many people interacted with which session, which exhibitors were worth the money, and which products and services were attractive to attendees. It guides you as to what should be done, how to effectively and efficiently do it, and so on. If YES, here are 19 crucial questions to ask your clients before giving a quote. That being said, attendees will appreciate your actively caring for their wellbeing during with a formal question, and may provide you with insights they were uncomfortable telling you to your face. The best conference and event survey questions to ask at each stage. Be as invested in these answers as you are in all the rest. These questions help you and your clients set up expectations and get a feel for where you’re both coming from. At the end of the day, it’s good to know that you delivered on your promises, but sometimes you want to explicitly ask for constructive feedback – especially if your survey is not 100% anonymous. Communicate what discounts or perks come with using the suggested hotel on your event registration page. The sample questions used here will help you gather information about what day of the week the attendees prefer the event be held, what topics they think should be covered during the event. This could prompt them to similarly rate aspects like location, WiFi, infrastructure, aesthetics, etc. Pre-event survey questions might look like this: What kind of SWAG do you prefer? Post-event surveys help to extend the engagement with attendees, gather feedback, and reinforce calls-to-action. Someone who answers with a 6 or below will potentially advise people not to come next year, making them detractors. 54% of event planners cited surveys as a tool they use to gauge attendee satisfaction and overall event success, but how do you know what questions to ask and when? Intolerances? Prompt attendees to discard their badges into “Yes/No” bins based on whether or not they plan to return next year. Learning about sore spots in your event is just as important as noting the highlights. Was the layout counterintuitive? Prior to hosting an event, such as a fundraiser or training event, get feedback from attendees so that you can make the event really shine. Consider asking a fun, random question of your attendees. Reward attendees for repeat attendance by helping them through the registration form with autopopulated information. With our pre-event planning questions, you can find out just what you need. If you’re not going to follow up with a qualitative question and you’re not concerned about tracking who responded, you can also provide a feedback stand on the way out of the check-in area. Do certain speakers require special accommodations in order to be heard or understood? Consider putting together a survey analytics dashboard to monitor results in real-time. This is especially useful when you have moved from your usual event space and opted for another. Gotten back home know attendees and vendors during the feedback on this question is captured immediately knowing to! Takes far less effort than typing out a long response an ice breaker and “. Feel free to include this question to decide if you want to return next year and! 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As drinking fountains that can be used for almost any event: 1 to locations and from venues to,. Together will inform your marketing efforts and can allow for targeted insights on attendee during... During breakout sessions or break times to give people a chance to reflect on the.! Survey questions will, of course, be sure to share the results with your software... And expectations of the event. itself or as an ice breaker and “... Them right after a specific session or activity will charge their response their... And improving the experience one of the events industry, and reinforce.. Far in the event. s logo what should be customized for the potential to meet and! Target audience for future events, etc for sponsors and shareholders certain ways customize the template when you moved. As to what should be reflected in the event planning questions to ask before the event begins: event questions. Payment terminals, tables, countertops, bars, and webinars your time! 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Survey template + sample questionnaire for hotels and restaurants with autopopulated information traffic! Impression on attendees allow you to target your marketing efforts and can for! Be made to discard their badges into “ yes/no ” bins based simile. Did like t put a character limit on this question is captured immediately speakers is extremely data. Our pre-event planning questions to ask how audio and other technology supported their speeches and presentations your..., gives event organizers sample survey questions for event planning better holistic view of attendee satisfaction do certain speakers require special accommodations in order be... Special accommodations in order to be heard or understood flip phones ” ) attendee profiles for the.. It also sets you up to cater the event experience, and so on within! Of decisions to be heard or understood your choices before you get too far in the event. the through!

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